Determining Movie Ratings For Multipath Media: Australian broadcasting censor has headaches going through
DVDs and multipath movies (03MAY01) (AustralianIT.AAP)
The AAP quotes Australian chief censor Des Clark as stating, "In some cases, such as multi-path movies, a viewer may
influence the nature, sequence and outcome of events. The options chosen may alter the impact of a the film and, in theory
at least, the appropriate classification for the version actually experienced by the viewer using these interactive features."
The AAP also notes that DVD movies typically have "added features such as extra scenes, an editing workshop and
music tracks" which the censor has to interact with and go through.
Here Comes MSNTV: Microsoft CFO John Connors says interactive TV service will be renamed MSNTV
(02MAY01) (SeattleTimes)
Microsoft chief financial officer John Connors is quoted as stating, "We will soon rename our TV, MSNTV." The Seattle Times
reports Connors would not "discuss whether the change is related to efforts by Microsoft and Rupert Murdoch's News Corp. to
buy the Hughes DirectTV satellite broadcasting business and create a large, multinational broadcasting venture."
The Seattle Times speculates, "The renaming could mean that Microsoft intends to make MSN the Web portal for the company's
WebTV and UltimateTV services, which enable users to surf the Internet and exchange messages through their televisions."
This is what you already see in various UltimateTV advertisements. This MSNTV renaming decision was apparently recent
since WHOIS information indicates Microsoft WebTV Networks recently registered the MSNTV.com domain on April 17, 2001.
Okay, let's do some guessing: It sounds like the interactive SERVICE is going to be called MSNTV while
the platforms and functions may retain their current names of Microsoft TV, WebTV, etc. And maybe in a possible News Corp world
where Sky Global has control of Hughes and where UltimateTV is "contributed" to Sky Global, let's also rename and rebrand
DirecTV as UltimateTV where MSNTV could be the service providing interactivity and internet access on UltimateTV. And don't
forget the Blockbuster channel that you would have on UltimateTV in this scenario. (You can click
here and here for previous news
items about UltimateTV being "contributed" to Sky Global, and here for a news item
about the upcoming Blockbuster channel on DirecTV.) And the MSNTV brand may carry over as the brandname for
the interactive TV service for cable and for the dial-up boxes. This guesswork could be a bunch of hogwash but it makes
some sense to me as to how the Microsoft folks could possibly be rearranging their internal corporate map for the TV world. -ruel
More DirecTV News: SG Cowen Analyst Robert Kaimowitz says EchoStar seems poised to make a move on Hughes to
get DirecTV (02MAY01) (Forbes)(related.link)(related.link)(related.link)
In the first related link, TheDeal quotes EchoStar CEO Charlie Ergen as stating, "For shareholders, the greatest synergy and value,
the greatest combination, is a GM and EchoStar combination." However, as would be indicated in the next news item below,
the focus of General Motors' attention may be on getting a deal with News Corp (and in the second related link above, Inside
cites Brill's Content magazine as citing News Corp's Rupert Murdoch as indicating the future of News Corp lies in television and
interactive television in particular). You can click
here
or here for information about the results for
EchoStar's first quarter.
Net Appliances To Become Part Of Other Devices: eTForecasts says the report of the death of web appliances is
greatly exaggerated (02MAY01) (eTForecasts)(alt.link)
The news announcement, from eTForecasts, states, "The best opportunity for Internet-only device growth is
the emerging web pad.... Strong web pad growth is expected in a few years when affordable web pads become
available." The news announcement goes on to state, "The vast majority of web appliances will be ... part of
existing or new devices that provide Internet access as one of several functions" including being part of
PDAs, cell phones, set-top boxes, TVs, DVD players and many other devices.